Fran Parker

Fran Parker

Media Buyer

Fran dials up winning media ad buys in Arizona like the rest of us call home on our cell phones. It’s second nature.

Fran is a respected strategist in Arizona who has formed a sterling reputation in the media industry over 25 years. She is a dominant force in the corporate, public affairs and non-profit arenas for strategic media planning and buying. Fran is respected and recognized for her aggressive, knowledgeable and creative skills within the broadcast, online and print mediums.

During several years as a top sales producer in the cable television field, Fran got an inside view of the ad rates and sales margins of this market and established long-term relationships inside the ever-changing Arizona media outlets. This has permitted her to consistently negotiate local, rather than national rates, reliably securing the lowest cost per point for the client.

Any buyer can blanket buy with today’s technology. Knowing the market, preparing and securing advance placement, and understanding the demographics gives Fran an edge.

Fran believes in giving back to her community, and for the last three years, she has served as president of the advisory board of Arizona Best Buddies.